About

Hello! I’m Holly Chayes, a personal style coach and consultant. Here’s a little about me.

Holly Chayes is a personal style coach and consultant with a focus on day to day genuine style. Her background in costume design for theater, and knitwear design for hand knitters. She collaborates with creative businesses to bring their work into the world. 

She knows that everyone has a unique personal style and delights in helping her clients discover and develop theirs.

Author of Holly’s Tiny Book of Style, Holly’s Guide to Dressing for Your Body Shape with Care and Confidence, and Holly’s Guide to Building Your Next Capsule Wardrobe among other style guides and programs. 

She has also written the Shawl Geometry Series: the math of shawl shaping for non-mathy people. Worked with small creative businesses on their marketing, systems and operations for over 10 years. And she once spent a year making all the clothes she wore – she called it The Self Made Wardrobe Project.

It’s your life. It’s your style. Get started now.

Holly is an amazingly supportive teacher, mentor, and guide. She’s not going to try and shove you into a system or a style or a wardrobe that fits her agenda. She wants you to feel great being YOU. That support and encouragement without a hint of bias is absolutely priceless. I wish there were a million Hollys, and they all taught in the public school system.

– Naomi

As seen in…

Thank you so much for sharing all your tips on clothes. In fact, after our episode, I went ahead and made conscious decisions, let go of feeling guilty for shopping, and donated clothes that I don’t wear anymore (or fit). I started to buy with intention and wear clothes that make me feel confident within myself! 

– Emily Walsh, In Search of Her: The Podcast

photograph by: Meredith Hart