Oh hello! I’m Holly, a personal style coach and consultant.

Claim your authentic personal style! I’m a personal style coach and consultant, helping you do just that. I help you discover and then claim your wholehearted, authentic personal style. 

I’m also the host of Talking About Clothes with Holly Chayes, a podcast talking about clothes with people who wear them, and the founder and writer behind Who Wears Who? (You are here!) A website devoted to helping you take back control of your wardrobe.

From the plethora of conversations I’ve had about clothing and style, I know that all most of us want is a wardrobe that makes us look our best, feel confident, and fit easily into our lifestyle. From these conversations I also know that there is no magic solution but that you do have a style and a wardrobe that are the perfect solution for YOU.

It’s time to discover YOUR solution to build and keep a wardrobe you love. Shall we? 

Start here to discover your authentic style.

Holly is an amazingly supportive teacher, mentor, and guide. She’s not going to try and shove you into a system or a style or a wardrobe that fits her agenda. She wants you to feel great being YOU. That support and encouragement without a hint of bias is absolutely priceless. I wish there were a million Hollys, and they all taught in the public school system.


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Thank you so much for sharing all your tips on clothes. In fact, after our episode, I went ahead and made conscious decisions, let go of feeling guilty for shopping, and donated clothes that I don’t wear anymore (or fit). I started to buy with intention and wear clothes that make me feel confident within myself! 

–Emily Walsh, In Search of Her: The Podcast

Sign up and unlock 27 keys to building and keeping the wardrobe of your dreams.

Talking About Clothes with Holly Chayes is a seasonal podcast where I talk about clothes with people who wear them. My guests and I explore the complex relationship we have with our clothing, and the role they play in our lives.

Over the next five days uncover the stumbling blocks in your own style in 5 Days of Style so that you can stop second guessing yourself, and finally take control of your closet.

Ever wondered what your clothes through of your style choices? Well, they certainly have opinions… get advice from your clothes, and stylist tips from me.

portrait photo credit: Madison Neugebauer
Wardrobe information: Black & white abstract dress (old) from H&M. Graphic tee-shirt, merchandise from Les Ballets Trockadero de Monte Carlo. Beaded bracelets made-by-me. Rings from various places.